The Associate of Applied Science - Business Administration degree in Marketing will help students understand basic marketing skills and advertising strategies as well as provide basic business knowledge needed to obtain entry-level employment in the marketing field.
This program is designed for students who plan to start or further their career in a business field. While the AAS degree is not designed to fully transfer to a four-year university, it can serve to fulfill several transfer course requirements.
Stackable Credentials
Full-Time Student Schedule
| Semester #1 | Semester Credit Hours | |
|---|---|---|
| ARTS 2313 | Graphic Design 2 | 3 |
| BCIS 1305 | Business Computer Applications 2 | 3 |
| BUSI 1301 | Business Principles 2 | 3 |
| ENGL 1301 | Composition I 2 | 3 |
| POFT 1321 | Business Math | 3 |
| Semester Credit Hours | 15 | |
| Semester #2 | ||
| ACCT 2301 or ACNT 1303 |
Principles of Financial Accounting 2 or Introduction to Accounting I |
3 |
| BMGT 1327 | Principles of Management | 3 |
| BUSI 2304 | Business Report Writing and Correspondence 2 | 3 |
| MATH 1324 | Math for Business and Social Science 2 | 3 |
| MRKG 1311 | Principles of Marketing | 3 |
| Semester Credit Hours | 15 | |
| Semester #3 | ||
| BMGT 1309 | Information and Project Management | 3 |
| ECON 2301 or ECON 2302 |
Principles of Macroeconomics 2 or Principles of Microeconomics |
3 |
| HRPO 2301 | Human Resources Management | 3 |
| MRKG 1301 | Customer Relationship Management | 3 |
| SPCH 1315 | Public Speaking 2 | 3 |
| Semester Credit Hours | 15 | |
| Semester #4 | ||
| BMGT 2341 | Strategic Management 1 | 3 |
| BUSI 2301 | Business Law 2 | 3 |
| MRKG 2333 | Principles of Selling | 3 |
| MRKG 2349 | Advertising and Sales Promotion | 3 |
| PHIL 2306 | Introduction to Ethics 2 | 3 |
| Semester Credit Hours | 15 | |
| Total Semester Credit Hours | 60 | |
- 1
Capstone course
- 2
Course(s) listed in the Texas Common Course Numbering System
Part-Time Student Schedule
| Semester #1 | Semester Credit Hours | |
|---|---|---|
| BUSI 1301 | Business Principles 2 | 3 |
| ENGL 1301 | Composition I 2 | 3 |
| POFT 1321 | Business Math | 3 |
| Semester Credit Hours | 9 | |
| Semester #2 | ||
| ARTS 2313 | Graphic Design 2 | 3 |
| BCIS 1305 | Business Computer Applications 2 | 3 |
| Semester Credit Hours | 6 | |
| Semester #3 | ||
| ACCT 2301 or ACNT 1303 |
Principles of Financial Accounting 2 or Introduction to Accounting I |
3 |
| BMGT 1327 | Principles of Management | 3 |
| MRKG 1311 | Principles of Marketing | 3 |
| Semester Credit Hours | 9 | |
| Semester #4 | ||
| BUSI 2304 | Business Report Writing and Correspondence 2 | 3 |
| MATH 1324 | Math for Business and Social Science 2 | 3 |
| Semester Credit Hours | 6 | |
| Semester #5 | ||
| BMGT 1309 | Information and Project Management | 3 |
| MRKG 1301 | Customer Relationship Management | 3 |
| Semester Credit Hours | 6 | |
| Semester #6 | ||
| ECON 2301 or ECON 2302 |
Principles of Macroeconomics 2 or Principles of Microeconomics |
3 |
| HRPO 2301 | Human Resources Management | 3 |
| SPCH 1315 | Public Speaking 2 | 3 |
| Semester Credit Hours | 9 | |
| Semester #7 | ||
| BUSI 2301 | Business Law 2 | 3 |
| PHIL 2306 | Introduction to Ethics 2 | 3 |
| Semester Credit Hours | 6 | |
| Semester #8 | ||
| BMGT 2341 | Strategic Management 1 | 3 |
| MRKG 2333 | Principles of Selling | 3 |
| MRKG 2349 | Advertising and Sales Promotion | 3 |
| Semester Credit Hours | 9 | |
| Total Semester Credit Hours | 60 | |
- 1
Capstone course
- 2
Course(s) listed in the Texas Common Course Numbering System